Jay Luis Joins Seapine Software as Vice President of Marketing

Cincinnati, OH—July 31, 2009—Seapine Software, a leading global provider of quality-centric application lifecycle management (ALM) solutions, today announced the return of Jay Luis as vice president of marketing.

A 19-year high-tech business-to-business marketing veteran with proven success in the development and implementation of international marketing and communication programs, Jay will lead the company's worldwide marketing initiatives with an emphasis on product and solutions-based marketing, demand generation, partner marketing, media relations, and marketing communications.

Most recently, Jay was the director of market development for Barco's simulation business in North American as well as the account manager for the organization’s largest international customer. Previously at Seapine, Jay served as the director of marketing where he played a central role in the rebranding strategy, corporate positioning, and the development of strategic marketing campaigns to a broad range of markets. Prior to this, Jay held a partner and vice president position at OIA Marketing Communications in Dayton, OH – one of the oldest business-to-business industrial marketing communication firms in the Miami Valley.

“With his impressive track record, Jay brings a tremendous depth and breadth of marketing capability to Seapine’s business,” said Rick Riccetti, president and CEO, Seapine Software. “We are fortunate to have him join Seapine again at a time when we are achieving the next important milestone in global growth with our quality-leading ALM solutions.”

Mr. Luis has an Associate of Science degree in electronic engineering from Sinclair College, Bachelor of Science degree in physical science from Capital University, and has attended the University of Dayton, School of Law for Juris Doctor. 

About Seapine Software
Seapine Software, Inc. is a privately held technology company whose application lifecycle management (ALM) solutions help companies manage the process of developing high-quality complex products—often in regulated industries. Our award-winning ALM solutions drive the creation of recognized brands, life-saving medical devices, even games of the year.

Founded in 1995, Seapine has headquarters in Cincinnati, Ohio, and offices in Europe, Asia-Pacific, and Africa with over 8,500 customers worldwide. For more information, visit www.seapine.com.

Media Contact:
Sarah Carefoot
Director, Corporate Communications
(513) 754-1655

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